Megan Ellaby Talks Blogger Stereotypes

Fashion and lifestyle blogger Megan Ellaby talks blogging stereotypes and all things Manchester


What makes Manchester special?

I love its individuality! Each area of Manchester is very different – like the architecture, one minute you’ve got the grimy, rough and ready parts of Northern Quarter, then you just go down the road and there’s the most beautiful architecture ever by Hotel Gotham and Central Library and Manchester Town Hall. Of course, I love the music scene – I’m very proud of that.


Isabel Marant Eloise Embellished Denim Jacket, Bow-Embellished Lamè Dress by Dolce & Gabbana


What Manchester music are you a fan of?

I love Oasis; I was brought up on listening to them. I’m very into The Smiths, The Courteeners – there’s something about them that makes me really proud to be from Manchester because of their pride too.


What is your ideal Sunday in Manchester?

It would be revolving around food – always. Probably brunch at Federal in the Northern Quarter, and, ideally, the Makers Market would be on in Stevenson Square too.


Pinko Floral Georgette Maxi, Balmain Dogtooth Cardigan, Alexander McQueen Rivet Ankle Boots from Harvey Nichols


“I love being my own boss…Creating a career through a hobby is just a dream come true.”


What’s the best part of your job?

I love being my own boss and being able to decide what I do on a daily basis. I love the creativity that comes with the job and that it’s different all the time. Creating a career through a hobby is just a dream come true.


Gucci Panther Blouse, Gucci Tiger Face Skirt, Victoria Beckham Velvet Coat from Flannels; Alexander McQueen Rivet Ankle Boots from Harvey Nichols


Do you think people have misconceptions about bloggers?

I think people are definitely getting better and more understanding about it all. A few old-school men just think I shop for a living, which is fine. A lot of people just think you take pictures of yourself all the time but there is a lot of behind-the-scenes that people don’t see and don’t expect about running a blog as a business.


What are some of the most important things that being self-employed has taught you?

To be motivated and driven every day because I work from my dining room table at home so the distractions are there. It’s taught me a lot about grown-up things like accounting and boring stuff like that that I had no clue about. It’s also taught me to just be myself and that you can’t fake it. There are so many other people doing what I’m doing that the only person I can be is me and it’s working, so that’s good!


Gucci Silk Midi Skirt, Dolce & Gabbana Bouquet Blouse from Flannels, Sophia Webster Lilico Floral-embellished Velvet Sandals from Harvey Nichols


Is being your own boss a challenge?

In part. You do have to be strict but I wouldn’t have it any other way really. I’ve been doing it full-time for two years and [before that] I balanced it between a full-time job as a stylist for ASOS and my blog so that was harder. Now, I feel like it’s levelled out and I’ve got my sh*t together.


What style rules do you live by?

I don’t believe in rules, as long as you feel great then it doesn’t matter. You’ve just got to dress for yourself and let it out. Be one person one day and another person the next, like a persona depending on the mood, or the weather – in Manchester, it’s normally based on the weather.


Gucci Navy Embroidered Cashmere Blend Jumper, Dolce & Gabanna Floral-jaquard Mini Skirt, Aquazzura Powder Puff Flat Shoes from Harvey Nichols


What’s the best piece of advice you’ve ever been given?

My mum has always said, ‘Never let anyone dull your sparkle’. It’s hard to live by but it’s a good one to try and remember.


What’s the best compliment you’ve ever received?

I like it when people say I’ve got a dirty sense of humour because it’s quite a Manc thing, so when people from down South go ‘Oh God, you’ve got a dirty sense of humour’, or ‘a dirty laugh’, I like that.


Pinko Jacquard Fabric Skirt with Baroque Motif, Alexander McQueen Rivet Ankle Boot, Pinko Twill Top with Nautical Scarf Print from Harvey Nichols; jumper is stylist’s own


What are your go-to pieces?

A leather jacket and a biker jacket – I couldn’t live without them! Some form of black ankle boot. I love a straight-legged blue jean with a ripped hem. I love a cheeky slogan t-shirt, and probably a faux fur jacket because you can wear absolutely anything underneath. A jacket just does all the talking. 


What’s your Christmas party or New Year’s Eve look?

I like a good two-piece suit. That’s when I feel the sexiest and the most powerful, being completely covered up. There’s something very structured and tailored and very stereotypically masculine [about suits], and the chances of someone else rocking it are quite slim.


Gucci Contrast Sleeve Knitted Jumper, Gucci Chain Print Pleated Skirt from Flannels


Find out more at

Follow @meganellaby


Photography: Karl Collins |

Stylist: Steven Spencer |

Makeup & Hair: Louise McCann |

Location: FiveFour Studios |





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